Sibelius is one of the featured composers in a new range of musical-themed chocolate available internationally from today, 1 April 2025, and designed to attract a whole new generation of consumers to classical music.
Building on the concept established by Austria’s famous Mozart-Kugel from 1890, Chocol-o-tunes takes the notion of musical confectionery to a new level for for the 21st century. Embedded in the chocolate bars are microchips attached to miniature loudspeakers (about the size of a hazlenut in traditional chocolate bars). When the chocolate is eaten and these microchips come into contact with gastric acid, a piece of music is played, apparently emerging direct from the body of the consumer. A company representative has praised the sound quality thus obtained, describing it as ‘tummy-wobbling’.
Musical works featured in the initial release of Chocol-o-tunes include:
— Sibelius: Symphony No. 4 (slow movement)
— Mozart: Ein musikalischer Spaß, K 522
— Haydn: String Quartet in E flat major, Op. 33 No. 2, ‘The Joke’
— John Cage: 4’33”
Chocol-o-tunes is available from participating retail outlets and costs € 15.00 for a 100g bar.
Ho ho ho. You got me there for a few seconds of repulsion at consuming electronic bits. Maybe the Swan of Tuonela protesting its gastric imprisonment would have been a better Sibelius choice. Consumers who buy the Cage option will be demanding refunds, though any abdominal acoustics would certainly fit in with his overall conception.
Excellent AFD prank!
Well done for being original.